The New Knew’s Top Beauty Products of 2020

January 15, 2021 (updated February 2, 2023) — Written by

2020 was *quite* a whirlwind. It changed a lot of our routines, including how we take care of ourselves—which totally impacts my go-to products from this year. Better beauty brands knocked it out of the park in 2020, and these are my favorites from what will definitely be a year to remember.

By: Lisa Fennessy

Truth: I try A LOT of products. But it’s rare when they make it into my daily routine or onto my “repurchase” list. These top beauty products are the winners of 2020, and I can’t wait to shower one of you with ALL 10. Get it, girl!

RELATED: Check out my 2019, 2018 and 2017 picks to build your better beauty routine!

The New Knew’s Top 10 Clean Beauty Picks from 2020

BONUS Picks for 2020

Are any of these on your list for the best of 2020?

xo, lisa in cursive

TNK Team Note: This article contains affiliate links. TNK uses affiliate links as a source for revenue to fund operations of the business and to be less dependent on branded content. TNK stands behind all product recommendations. Still have questions about these links or our process? Feel free to email us.

What are the top beauty products of 2020?

The top beauty products for 2020 include the Fitglow Beauty Correct + Concealer, ILIA Limitless Mascara, Kure Bazaar nail polish remover.

What are the top skincare products of 2020?

The top skincare products for 2020 include the Le Prunier Beauty Oil, Maya Chia Straight A, Ayuna Terra Bella, Honua Malu SPF30, EVOLVh SuperFinish Polish Balm.

By Lisa Fennessy

Lisa is the founder of The New Knew. Passionate about clean beauty, organic eats and nontoxic lifestyle, Lisa writes to create awareness. Conscious consumerism and informed decisions will impact the marketplace, our health and THE WORLD!


  1. Reply


    Thank you for sharing your top beauty products for 2020. I am a newbie in clean beauty and currently building my regimen and beauty stash. This is very helpful. More power to you!

    1. Reply


      Thanks for reading Barbara! So glad you are here! xo, Lisa

  2. Reply

    gayle sheck

    What a great group of products !! Someone will be very lucky .

  3. Reply


    Oooh! This is soo good! I.would.DIE!! So generous Lisa!

    1. Reply



  4. Reply

    Lisa J

    I’m just getting started switching to clean products, so fingers crossed I win these awesome products. And btw, I think I may go gray! You’ve inspired me!

    1. Reply


      YASSSSS LISA! Going gray is where it’s at – lol. xo, Lisa

  5. Reply


    Thanks for being here Edelin! Good luck! xo, Lisa

  6. Reply


    Facial cupping is LIFE!!! ; ) Lisa

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